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madeinamericasmallIn 1938 an apprentice tool and die maker from Czechoslovakia, Richard Shubert, came to America with a dream of producing fishing lures.  Needing to communicate in the country of his birth, Richard’s American-born mother sent him to a relative in Montana to be tutored in the English language.  The rivers and lakes of Montana and the surrounding Rocky Mountain region provided the perfect setting to test his prototypes and market his innovative new lures to customers.

During the mid-1940’s he returned to family in New York City and the young entrepreneur began producing Thomas Spinning Lures in a small shop on Manhattan’s lower east side.  For the next fifteen years, with the popularity of spin-fishing growing rapidly, so did the popularity of Thomas’ unique line of spoons and spinners, with sales eventually expanding into many other famous trout fishing areas of the United States.  While vacationing at Lake Wallenpaupack in the late 1950’s, Richard discovered the tranquil beauty of the Pocono Mountains region and decided to move his thriving business to northeastern Pennsylvania.


“The Buoyant is a red hot surface trolling or casting trout lure and the Thomas people know what they are doing. It is the hottest and most effective trout lure I ever owned”

C.E.R. Chatsworth, CA

“For over 25 years, I have used the Cyclone in lakes and streams in the lower forty-eight, Canada and Alaska….always catches.”

W.H. Groveland, CA

“I started using a Thomas lures over 50 years ago while working in Cody, Wyoming.”

J.W. Hobbs, NM

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